2024 Social Shake-Up: Be Real, Build Communities, Stay Ahead!
We're still navigating January – it's like the first month of the year operates in its own time zone, doesn't it?
Anyway, since we're technically still in the early stages of the year, let's dive into some quick social media predictions for 2024.
Real Content Trumps Overly Produced Stuff
No need to overthink your content. The age of overly produced content is out, and the "facetime" style is in. Audiences crave authenticity, so don't stress about perfection. If you have something to share, hit that post button!
Long-Form Content is Making a Comeback
Long-form content is making a comeback, including longer blog posts and videos. It appears that it never entirely went away for those in the know about SEO. In spite of short-form content being entertaining and quick to consume (thanks to TikTok), viewers want more information and depth.
Community Over Followers
Forget the follower count obsession. In 2024, it's about building a community. Having thousands of followers means little if they're not engaged. Focus on cultivating a community around your brand, and the results will speak for themselves.
Dive into the latest trends, and let's connect on social media. Save this post for future reference, and don't forget to subscribe to my newsletter for all the juicy details!
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Sources:
Sprout Social
Hootsuite
Digital Oasis
